Skytree
Machines to enable the CO₂ transition
Re-Brand
Art Direction
Gudelines
Skytree is a pioneering climate tech company dedicated to ‘Engineering the CO₂ transition’ and combating climate change. Their innovative Direct Air Capture machines extract CO₂ from ambient air and repurpose it for beneficial uses. Building on their existing logo, we elevated and refined the visual identity and platform line to strengthen their brand presence, aligning it with their forward-thinking engineering and vision for a sustainable future.
Engineering the
CO₂ transition
Visual foundation
Exploring the ‘Molecular’ world through a scientific and chemical lens, a deep dive into both nature and the man-made. Featuring molecular and macro imagery that reveals fluid movement, organic forms, curved lines, and microscopic detail.
‘Engineering’ opens a visual world of precision and innovation, where straight lines, grid systems, data, and bold numerics meet machines and technology. A celebration of human inventiveness and technical expertise.
Evolving
logo system.
Molecular
Engineering
graphics.
Visual
narratives.
Combined grid elements, craft bold visual narratives using grid systems tailored to industry and content context.
Bold, impactful
typography.
Consistently structured, contemporary, and thoughtfully crafted.
Brand
film.
Full
guidelines.
Design & art direction for the Brave New Now | CGI by PICSUK |